Power in the Palm of Your Hand
Over the past several years, smartphones have woven their way into our everyday lives. For better or worse, they are becoming more and more capable, with their use extending far beyond our fingertips. Keeping connected and staying alert is one of the biggest pros of modern smartphone technology, and Ford is taking notes. Keep reading along to learn more about Ford’s plans to integrate smartphone-based technology into their vehicles, and visit Preston Ford of Aberdeen to view our impressive Ford inventory!
Smarter Safety
You may be wondering what Ford is doing to make this modern-day upgrade to their safety systems. We’ve got the inside scoop just for you! The Ford brand has been conducting research alongside PSS, Commsignia, Ohio State University, Tome Software, and T-Mobile to access affordable and effective communication technology driven by our smartphones. By teaming up with T-Mobile on this conceptual app, the brand will be able to achieve a new level of alertness and safety. This app that is in the works communicates risks to their connected Ford vehicles with SYNC® by sending the driver in-vehicle screen notifications. It will also be able to pair up with Ford Co-Pilot360™ driver assistance suite of features. Using Bluetooth Low Energy (BLE) messaging, pedestrians can be detected even when hidden behind buildings, which will come in handy most for city driving. When the app runs on a pedestrian’s or bicyclist’s smartphone, the BLE messaging can promptly alert the driver, detect what form of transportation they are using based on traveling speed alone, and analyze the risk by their detection. Ford’s goal is to increase the sensing abilities of their vehicles to help assist drivers with areas they cannot see when it comes to walking pedestrians or bike riders. This technology will help reduce the number of pedestrian accidents and prove to be useful when detecting construction zones and construction workers.
Learn More
Smartphone-based technology and safety for Ford vehicles is not too far ahead in the future. Stay current on the latest Ford technology, and visit Preston Ford of Aberdeen to discover our impressive lineup of Built Ford Tough® vehicles!
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